How will the new iPad change the game for PR pros?

May’s PR Week claims that the iPad has the potential to fundamentally change the way people access media and that PR pros must view it as what it is…a true game-changer.

I want to know specifically how it will change the game for us. We already had direct access to the internet and to media via our multiple daily updates, micro-blogging, status updates and breaking news alerts then how will the iPad significantly change this?

What do you think?