Taylor J Graves.com » facebook http://taylorjgraves.com The right mix of PR, marketing, the social web, and life experience. Thu, 30 Jun 2011 20:29:08 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Facebook for Journalists – What to expect http://taylorjgraves.com/2011/04/facebook-for-journalist-what-to-expect/ http://taylorjgraves.com/2011/04/facebook-for-journalist-what-to-expect/#comments Fri, 08 Apr 2011 12:24:06 +0000 Taylor http://taylorjgraves.com/?p=726 As a follow up to my most recent post, Facebook Becomes Resource for Journalists, I wanted to share some latest tid bits on what we can expect from the new Facebook platform. According to PR Daily, Facebook recent asked people what they hoped to gain from the new addition, and here’s the response they got.

• A look into how other journalists are using Facebook
• Tips for keeping readers engaged on Facebook
• Connecting with other journalists
• Information on the future of social news
• Insight into what works [on Facebook] and for who[m]

For Journalists looking to get started, here’s where to go: Getting Started.

Looks like Facebook already has some support with 26,793 likes many of which are high profile journalists including Diane Sawyer, Katie Couric and George Stephanopoulos. With backing like this, I’m looking forward to seeing the page take off!!

]]> http://taylorjgraves.com/2011/04/facebook-for-journalist-what-to-expect/feed/ 0 Facebook Becomes Resource for Journalists http://taylorjgraves.com/2011/04/facebook-becomes-resource-for-journalists/ http://taylorjgraves.com/2011/04/facebook-becomes-resource-for-journalists/#comments Thu, 07 Apr 2011 22:01:55 +0000 Taylor http://taylorjgraves.com/?p=719 Facebook is launching a page that will serve as a resource for journalist. Another attempt to gain on Twitter’s increasing media use? Maybe. But I’m excited to see how it plays out.

Image via Gigaom

The plan.
According to a recent post by Gigaom, Facebook says the plans for the page are to become an ongoing resource for journalists who want to use the network, and the page will highlight “best practices” engaged in by a number of media outlets and reporters who use it well.

Will it work?
Because journalist have been so successful on Twitter – an information based social outlet – it will be interesting to see Facebook step it up. They do have a leg up on Twitter simply because of the their reach. With 500 million active users, 250 using Facebook from mobile devices. If users are checking their smart phones throughout the day to see what their friends are up to, why couldn’t it become a news source for them as well? With this amount of people logging in constantly and the right use from those who deliver us our daily news, I don’t see why Facebook couldn’t become just as useful as a resource for the latest breaking news stories.

Nick Kristof Facebook

Success Story.

While we are talking social media savvy journalists, one of my favorite examples of journalists using social media is New York Times writer Nicolas Kristof, who has been posting to his Facebook page and updating Twitter from the Middle East and beyond.

To me, Facebook will probably always be primarily a place to play and connect with friends/family. But if you want to show me breaking news while I am there, bring it on Facebook.

]]> http://taylorjgraves.com/2011/04/facebook-becomes-resource-for-journalists/feed/ 1 Transparency doesn’t help us all… http://taylorjgraves.com/2010/05/transparency-doesn%e2%80%99t-help-us-all/ http://taylorjgraves.com/2010/05/transparency-doesn%e2%80%99t-help-us-all/#comments Wed, 12 May 2010 11:37:36 +0000 Taylor http://taylorjgraves.com/?p=560 I’m a big advocate for transparency in PR and branding – and I love the way that social media is mainstreaming transparency in business and communications. But do I think transparency can hurt and not help? Yes.

I think the transparency of social media can significantly hurt the many young job hunters out there. Fresh out of college want-to-be professionals in the marketing and PR industry probably assume the several social web outlets are to their advantage. (Which they can be.) However, in my opinion blogs, tweets, Facebook “likes” and Tumblr accounts serve as just another means to help companies and recruiters separate the talented from the talent-less and inexperienced. As these companies search for progressive minds — they are linking to more than just resumes and LinkedIn accounts — they are seeing tweets to best friends lamenting about a job search and Facebook posts complaining about current positions.

Unintentionally these pre-workforce enthusiasts can be reflecting work ethic and giving TMI about their personal life. Is social media an amazing tool that can put your career on the fast track when you know how to use it? Absolutely. Did my current employer print my LinkedIn account and see my tweets before my interview? Absolutely. But several newbie job seekers out there who haven’t quite mastered how to position themselves as a young-but-professional mind — have no idea how they are hurting themselves. Kudos to you for being active via the social web during a job search, but think before you tweet. Transparency isn’t always good…

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